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Uber is buying an electric bicycle startup

Ride-hailing corporate Uber Technologies mentioned on Monday it has agreed to shop for electric bicycle provider JUMP Bikes, permitting Uber to provide US passengers an choice to automobiles and additional consolidating the crowded bike-sharing trade.

JUMP is a dockless electric motorbike provider that has rolled out in San Francisco, the place it has 250 motorcycles, and Washington. About 100 JUMP workers will sign up for Uber, an Uber spokeswoman mentioned. Terms of the deal weren’t disclosed.

The deal furthers Uber’s purpose of providing “the fastest or most affordable way to get where you’re going, whether that’s in an Uber, on a bike, on the subway, or more,” mentioned Uber Chief Executive Dara Khosrowshahi.

JUMP motorcycles had already built-in its provider with Uber’s smartphone app in San Francisco, in order that customers may just in finding certainly one of JUMP’s brilliant pink bicycles by means of opening the Uber app. The Uber spokeswoman mentioned the corporate had no plans to withdraw the standalone JUMP app.

“We’re excited to begin our next chapter and to play a significant part in the transition of Uber to a multi-modal platform” and assist “shift millions of trips from cars to bikes,” mentioned JUMP CEO Ryan Rzepecki.

With the addition of bicycles, Uber is taking a web page from the playbook of competition reminiscent of China’s Didi Chuxing. Uber has from time to time lagged opponents in positive markets as a result of it’s been restricted to personal car-hailing.

JUMP began in 2010 as Social Bicycles, evolving over the last 8 years from promoting motorcycles to working its personal fleets. JUMP motorcycles are unlocked and locked the use of a smartphone app. Because they’re dockless, they may be able to be left at any motorbike rack and their location is tracked by the use of GPS.

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